Search Engine Optimization (SEO)
Get found and dramatically improve your website traffic with TUF Digital’s search engine optimization or SEO services. We provide this service to small businesses with complete transparency and collaboration; we empower startups to grow and small businesses to thrive.
What is SEO?
Search engines use algorithms or formulas to determine the rankings of websites for certain search terms. To show up on the results pages, your website needs to adhere to these rules and formulas and convince search engines that your website is the number one resource for certain search terms.
To do so, you need three things: first, your website must have the right structure and codes so search engines can easily find it. Second, it must contain relevant and quality content. Third, other relevant and authoritative websites must promote your website by linking to it or citing it as an authority.
That’s where SEO comes in.
SEO is a type of digital marketing strategy that aims to optimize your web pages, your content, and your web presence as a whole so you get those coveted top rankings. It is a major component of digital marketing and is ideal for small businesses who want to generate consistent, quality leads.
SEO Based on Research and Analysis
SEO, however, only works with the right strategies—not flash-in-the pan tactics. We offer the former. Our highly capable team uses research and analysis to determine the right keywords and implement the right technologies for an effective SEO campaign.
Then we’ll ensure you have the right pages, with the appropriate keywords and navigation structure, to perform well for both search engines and site visitors.
Up-to-Date on Search Engine Algorithm Changes
Search engines are always changing their indexing and crawling methods to improve search engine results relevance. Fortunately, TUF Digital is up-to-date on search engine algorithm changes to ensure that users find you online.